Location, Location, Location is of BIG importance (especially in building/locating a theme park)
Walt need cheap, flat land to build Disneyland and be close enough to a major road. Since he wanted to constantly keep an eye over his "revolutionary enterprise" it had to be a short ride to his Studios in Burbank.
Anaheim provided the ideal landscape for building his project with the very limited resources he had to work with (it was a huge financial gamble at that time). Very cheap land, flat land to allow more flexibility in landscaping it, and a brand new I-5 with easy access to Los Angeles. Its location in the LA area gave Disneyland a greater chance of being very succesful.
In San Diego (with a beautiful picturesque harbor) where's there's not much flat land and was more of medium sized, military town that didn't have great road transportation to the rest of the nation nor the easy access to the media outlets that helped Disney put together the TV shows that showcased Disneyland to a national audience.
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